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Professional Access Delivers Estilo, an Oracle Accelerate Solution for Oracle’s ATG Web Commerce for the Fashion & Apparel Industry


Solution enables omni-channel commerce with effective tools for visualization, product selection and community engagement.


New York, August 27, 2012 ─ Professional Access today announced Estilo, an Oracle Accelerate Solution for Oracle’s ATG Web Commerce for the Fashion & Apparel Industry. Estilo is a solution for growing omni-channel fashion and apparel retailers built on Oracle’s ATG Web Commerce Platform, a complete commerce software platform that enables retailers to deliver highly personalized online customer experiences. Estilo for Oracle Accelerate empowers apparel retailers and consumers with tools for enhanced visualization and selection of products, for engaging with social communities to drive collaborative shopping, for generating increased traffic across all channels, and for supporting comprehensive clienteling capabilities for store assistants. Combined, these tools drive a rich user experience and support omni-channel business effectiveness. Professional Access is an Oracle Accelerate solution provider and a Platinum-level member of Oracle Partner Network (OPN).


A recent report from eMarketer revealed that online sales of apparel and accessories are growing faster than any other ecommerce product segment and will increase 20% to $40.9 billion in 2012, up from $34.16 billion in 2011 and up to $73 billion by 2016. With the fashion and apparel industry slated for such impressive growth, a comprehensive omni-channel strategy is critical. In addition, consumers today increasingly research online before and while shopping in brick-and-mortar stores. For this reason, retailers must address the challenges and opportunities presented by mobile tablet and Smartphone shoppers, as well as facilitating and participating in social media to build brand engagement. Today, omni-channel commerce is an imperative and offers an interesting opportunity for brands to innovate and differentiate products and services.


Professional Access’s Estilo for Oracle Accelerate is specifically designed for the fashion and apparel industry to quickly rollout omni-channel commerce experiences leveraging tools for personalization, marketing, loyalty and community engagement. The visualization and social engagement tools help to reduce return rates. Additional capabilities such as Virtual Fitting Room, User Collections, Shop by Look, Cross-channel inventory and pick-up create opportunities for competitive differentiation. Professional Access’s Estilo for Oracle Accelerate also provides iPad applications for consumers, and clienteling applications for store assistants and style advisors. Further, the multi-site support provided by Oracle’s ATG Web Commerce platform helps expand operations and serve new geographies in a simple, fast, flexible and cost-optimized manner.


With Professional Access’s Estilo for Oracle Accelerate, implementation time can be reduced significantly as the solution comes packaged with 350+ features adapted for apparel industry needs, including pre-defined integrations with third-party services, and pre-built user interface templates that are fully customizable.


“We have utilized our experience in the apparel and fashion retail industries to build a business accelerator that delivers a compelling, industry leading feature set that drives down project durations and costs, while leveraging the full capabilities of the Oracle ATG Web Commerce platform.” said Chip Winslow, EVP, Professional Access Global Sales & Marketing. “We are excited about launching Professional Access’s Estilo for Oracle Accelerate, as it continues our approach to faster time to benefit for our customers by leveraging industry driven functionality and best practices. Our vision of Xcelerated Commerce, “Your Business, Our Solutions”, is one that aligns well with the Oracle Accelerate Program, since both focus on providing clients with faster time to market to help drive revenue acceleration.”


“Midsize organizations across the globe are leveraging Oracle’s world-class applications to achieve a quick return on investment with the help of Oracle Accelerate solutions,” said Steve Cox, vice president, Oracle Accelerate for Midsize Companies. “Solutions like Professional Access’s Estilo for Oracle Accelerate, combine business accelerators and knowledgeable partners to help midsize organizations deploy feature rich, industry specific applications.”


About Oracle Accelerate


Oracle Accelerate provides simple to deploy, packaged, enterprise-class software solutions to growing midsize organizations through Oracle’s network of expert partners. Oracle Accelerate solutions enable growing midsize organizations to easily adopt Oracle's enterprise class software. Created by Oracle's expert partners, Oracle Accelerate solutions are simple to deploy, industry-specific packaged solutions, designed for fast time to benefit, which means getting the right solution in place quickly, inexpensively with a controlled scope and predictable returns. The best Oracle Accelerate Solutions are based on Oracle Business Accelerators, which are advanced implementation tools, created and maintained by Oracle.  To find out more, visit www.oracle.com/accelerate.


About Oracle PartnerNetwork


Oracle PartnerNetwork (OPN) Specialized is the latest version of Oracle's partner program that provides partners with tools to better develop, sell and implement Oracle solutions. OPN Specialized offers resources to train and support specialized knowledge of Oracle products and solutions and has evolved to recognize Oracle’s growing product portfolio, partner base and business opportunity. Key to the latest enhancements to OPN is the ability for partners to differentiate through Specializations. Specializations are achieved through competency development, business results, expertise and proven success. To find out more, visit www.oracle.com/accelerate.


About Professional Access


Professional Access (PA) established in 1993, is part of 3i-Infotech group. Our penchant for customer satisfaction has helped us build value based partnership with Global Fortune Clients in the realm of Omni-Channel Commerce, Financial Services & Insurance, Healthcare, Travel & Hospitality and Telecom. We combine our domain consulting expertise with technology and program/project management capabilities in providing business-enabling solutions that provide our customers strategic advantage in the market place and translate their most demanding business objectives. Our proven Global Delivery Model (PA-GDM) leverages established processes of SEI CMMI maturity model and blends an optimal use of onsite/onshore and offshore teams to deliver a full portfolio of services that include Business Analysis & Consulting, Technology Assessment, Application Development, Application Maintenance & Support, Systems Integration, Implementation, Testing, Migration and Program Management Services. Our Xcelerated Commerce Powered by PA, is our next generation solutions footprint to help customers realize the value of their commerce implementations faster. These solutions leverage the Oracle Commerce Applications Stack, but have prebuilt functionality and best practices to along the customer to spend time implementing differentiated functionality. Team “Professional Access” is driven by the passion of providing clients with resolute business results achieved through consistent consulting practice and steadfast technology focus.


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A division of Wal-Mart Stores and one of the leading warehouse club chain. PA is leading the effort for strategizing, designing and implementing the E-Commerce solution for Sam's Club.

The world's #1 soft-drink company. PA was involved in redesigning the www.Coca-Colastore.com site in ATG 2007.1 and implemented new features to enhance the user experience and increase the revenue from the site.

World's foremost retail outfitter for hunting, fishing and outdoor gear. PA helped Cabela’s create its own account access site, under its branding, for Visa customers of FDC.

World's leading mobile telecommunications company, with a significant presence in Europe, the Middle East, Africa, Asia Pacific and the United States. PA has Implemented www.vodafone.ro on ATG platform.

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